Kutus: The government, through the Ministry of Health, the National Authority for the Campaign Against Alcohol and Drug Abuse (NACADA), and National Government Administration Officers (NGAOs), is expanding sensitisation forums across the country aimed at reducing drug and substance abuse. Head of Drugs and Substance Abuse Control at the Ministry of Health, Dr. Andrew Toro, emphasized the government's commitment to nationwide campaigns, collaborating with stakeholders, churches, the judiciary, NGAOs, and police. These efforts focus on fostering a multi-agency approach to combat the growing issue.According to Kenya News Agency, Dr. Toro highlighted the importance of sensitising healthcare workers to better identify patients affected by drug and substance abuse. Speaking at a sensitisation programme and medical camp at ACK Church-Kutus, Kirinyaga County, Dr. Toro noted the increasing prevalence of drug use, underscoring the necessity of public awareness about its harmful effects.Dr. Toro stated that interact ive sessions with the public are crucial, especially as drug abuse rises among youth, threatening the future generation. The Ministry of Health is reviewing existing laws, including the Alcohol Control Act, the Tobacco Control Act, and the Narcotic Act, to enhance enforcement measures.Ongoing research by the ministry in partnership with NACADA aims to uncover the root causes of drug consumption, its effects, and related societal issues like suicidal tendencies. Dr. Toro called on the media to expose drug sources and forms, highlighting the industry's evolving methods to attract youth.Rehabilitation centers are planned for each region to support recovering addicts. In Kirinyaga, a new center will be established, offering treatment, cessation support, and a robust referral mechanism.Ann Mathu, Vice Chairperson of the NACADA Board, emphasized the church's pivotal role in the campaign, given its ability to reach congregants regularly. The inclusion of NGAOs in sensitisation efforts is vital due to the link between drug abuse and crime. Mathu acknowledged the challenging nature of this battle, noting some business interests may resist government efforts.Mathu also pointed out the media's conflicting role, as it must educate on the dangers of alcohol and drug use while simultaneously advertising these substances, which contradicts government campaigns.